I expected Disney to dump the DVD of John Carter on the market quietly, like a Las Vegas gambler burying a body in the desert. But the Mouse House is giving the release top-tier treatment as a 4-Disc Combo Pack (3D BD + 2D BD + DVD + Digital Copy), as well as a 2-Disc Combo Pack (Blu-ray + DVD), a 3D DVD, and a 1-Disc version. Oh, and and On-Demand. All of this on June 5.
Including calling Andrew Stanton the Oscar-winning director of WALL-E (something the ads for the theatrical release never did) and cites star Taylor Kitsch’s FRIDAY NIGHT LIGHTS connection and Lynn Collins’ role in X-Men Origins: Wolverine.
I think it’s OK for John Carter fans to indulge in a little schadenfreude after hearing the news that Rich Ross, the chairman of Disney Studios, has stepped down from his post in the wake of the debacle that was the bungled release of the long-awaited John Carter.
Ross issued a resignation and made the situation look like it was voluntary, but Hollywood reporter Nikki Finke over at Deadline wrote, “Make no mistake, Ross was fired.” The report focuses on personality clashes with business partners and all sorts of insider stuff. Well, it couldn’t have happened to a nicer studio head.
Disney’s John Carter movie is a lot of things — a ripping action yarn, for one — but it is not a true adaptation of “A Princess of Mars,” nor is it the $350 million flop that many (including, shockingly, Disney itself) are accusing it of being. Call it an adaptation in spirit.
Based on the story “A Princess Mars” by Edgar Rice Burroughs (creator of Tarzan), the movie is the first foray into live action by director Andrew Stanton, the Oscar-winning mind behind Pixar’s Finding Nemo and WALL-E animated masterpieces. But the movie mostly just uses the characters from the tale serialized in All-Story pulp magazine from February to July 1912. The film’s plot is an original concoction by Stanton and two others, including Pulitzer winner Michael Chabon.
Somebody over at Disney has suddenly realized how horribly the marketing department has screwed up promoting John Carter, the big-budget, epic film based on the first installment of Edgar Rice Burroughs‘ seminal book series about an ex- Civil War soldier’s adventures on Mars (Barsoom).
Hoping that it’s not too late, Disney is stepping up a modified campaign, emphasizing that John Carter’s tales came first, and that Star Wars, Avatar and countless others have been ripping off ERB, not the other way around. The crown jewel of this promotional push (so far) is the release of 10 minutes from near the beginning of the actual movie itself! Enjoy…
Keep in mind that John Carter is not a Western — at least, not in the conventional sense. I am impressed by the sly way the filmmakers adapted the early Western sequences to bring the book to life. (Bryan Cranston‘s Colonel Powell was invented for the film.) This isn’t exactly how it plays out in the book, but it is true to the spirit of the novel.
John Carter stars Taylor Kitsch (Friday Night Lights) and opens March 9.
Check out this 4:27 clip of scenes from John Carter, based on Edgar Rice Burroughs‘ seminal planetary romance novel.
The first half is an extended arena sequence, featuring John Carter (Taylor Kitsch) and Tars Tarkas (voiced by Willem Dafoe) battling a couple of great white apes. But the real treasure is the second half of the video, a nice selection of scenes from the rest of the movie that make it look pretty thrilling. I am disappointed, however, that the promotions are still avoiding John Carter’s romance with Dejah Thoris (Lynn Collins). That relationship should be vital to bringing hordes of teenage girls into theaters. Oh, well…
John Carter is being released on March 9 in 2D, 3D and IMAX formats. Catch at least one of them.
Yesterday, Deadline.com’s Nikki Finke reported that early tracking numbers on John Carter are pointing toward a box-office flop of mammoth proportions. “The tracking for John Carter is shocking for a film that costs over $250 million,” Finke claims a rival studio executive wrote. “This could be the biggest writeoff of all time,” possibly as much as $100 million.
That’s bad news for those of us who have already tossed our swords at John Carter‘s feet, hoping for a film trilogy. Especially because the news gets worse: Finke further reports that studio exec claimed, “Women of all ages have flat-out rejected the film.”
Fantasy author J.R.R. Tolkein (Lord of the Rings) is among the literary heavyweights said to be particularly enamored of the words cellar door. The combination has often (and apocryphally) been called the most beautiful words in the English language; cited for their melodic quality and the way the musical sounds contrast with the ordinariness of the object they describe.
I happen to believe that Dejah Thoris is the most beautiful name for an SF/fantasy character ever. I remember hearing it and instantly being enamored long before I ever read the source material. Dejah Thoris is, of course, the title character in Edgar Rice Burroughs’ seminal novel A Princess of Mars, which introduced the Earth to swashbuckling hero John Carter — who would go on to become the Warlord of Mars.
Another trailer for the movie adaptation of Edgar Rice Burrough‘s legendary A Princess of Mars is out, and I’m not going to mince words here: This is my favorite trailer so far for the movie, to be called John Carter. This trailer is just a brief one minute long, but it makes the story of Carter’s adventures on the red planet look like a ripping yarn! This should be epic.
What makes this trailer work so well? (BTW, I don’t mean to imply that any of the others don’t work; just that this one works best.) It sets up the premise, establishes the stakes and gives viewers a taste of the action to come. In other words, it’s a true tease that doesn’t spoil. Take a look:
I know clouds are not common on Barsoom, and I have praised John Carter teases before (like the TV spots and the long trailer), but my nervous disposition makes me think I now see some dark cumulonimbus on the distant horizon, thanks to the just-released Japanese trailer for the Disney adaptation. The teaser contains some scenes not yet seen in the USA, and they hint at mechanisms and motivation — but mechanisms and motivation that are not in Edgar Rice Burroughs’ original texts!
SPOILER WARNING: If you want to avoid all information about the story beforehand, you should skip watching this trailer. For the rest of you, take a look:
Disney is finally starting to ramp up the publicity machine for the upcoming John Carter movie, and as part of that, we get to see two new TV spots that ramp up the action factor and show a little more of Barsoom and hint at the story.
This clip is called “He Arrives,” and looks at US Civil War veteran Capt. John Carter’s (Taylor Kitsch) arrival on a desolate Barsoom, then some good-looking action sequences.