Soap Opera Weekly: 8/12/10

So…that was it? After weeks and weeks and weeks of hype that culminated in surrendering an entire afternoon’s programming to reruns, GENERAL HOSPITAL refrained from revealing Vanessa Marcil Giovinazzo‘s face until the very last seconds of Wednesday’s episode. And when she finally did appear, Ms. Brenda Barrett did not speak a single word!

Considering the unavoidable megahype that completely dominated both ABC and SOAPnet ever since the Brenda’s return was announced, GH’s bid to camouflage her presence was a real head-scratcher. Tiny scenes throughout the episode depicted a mystery woman from behind, teasing viewers with everything except her face. Was anyone fooled into thinking we were going to see the shocking (and unheralded) return of V. Ardanowski?

The entire viewing audience knew from the relentless PR campaign who the “mystery” person was going to be, so stringing fans along was pointless. The trickle of scenes made the episode drag, and ultimately undermined and blunted the big reveal.

Originally published on

Oh, yeah? Sez you!

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